Vision
To bring a comprehensive digital ecosystem to life and help consolidating automotive supply chain via a single interface through streamlined processes.
Mission
Achieve the Last-mile customer experience through digital transformation technologies offering Data-driven and Customer-Centric digital experiences to build community and bring the automotive supply chain closer to the people.
Value
Our core values are built on two main pillars customer focus through placing the suppliers and users need at the center of interaction and innovation through non-stop progress and constantly updating the offering based on market needs.
Who we are
Founded in Egypt in 2026 backed up by history from manufacturing car parts in 1960’s and spare parts veterans since 1970’s in addition to 20 years of broad knowledge in Information systems. With a century of aggregated experience, a foundation established for an automotive marketplace startup under the name of El3arabeya aiming to grow, striving to provide an online service that look forward for ease of use and enhanced interactive market experience built over the current market infrastructure.
Objectives
Taking the conventional automotive journey to a new level through expanding the digital reach by augmenting the current market process and situation through providing faster innovation and enhancement add-ons launches to deliver unified, customer-centric tailored offerings.
Combining the storefronts for vehicles, parts, and accessories in addition to the service centers with smooth omnichannel experiences to deliver the supply chain easily to customers.
Delivering continuous digital engagement across all digital touch points to reduce the time to market by improving and easing the execution across the value supply chain and provide actionable data for deep customer insights and management of customer journey to maximize the utilization of direct-to-consumer service levels.